Head of Marketing

The opportunity

We are excited to announce an exceptional opportunity for a results-driven and innovative professional to join UAL Online as our new Head of Marketing.

In this role, you will lead on the development of our marketing strategy for our UAL Online degrees and other Lifelong Learning course products. You'll be responsible for elevating awareness of our new online degree portfolio and for generating leads through strategic, data-driven and cost-effective marketing initiatives on both domestic and international fronts.

You will collaborate closely with our Head of Recruitment to strategically drive conversions of leads to enrolments. Your influence will extend to every facet of our campaigns, ensuring a seamless integration of efforts that culminate in an excellent customer journey from enquiry to enrolment which will be reflective of the quality of the learning experience on our courses.

If you are a strategic professional with a proven track record of achieving tangible results, we would welcome your application to spearhead our marketing efforts and contribute to the future success of our Access and Lifelong Learning pillar.

Your profile

We're looking for a proactive self-starter with proven leadership experience delivering measurable results in direct marketing, both online and offline. You'll bring strategic thinking, strong leadership skills and the ability to build a positive, high-performance culture.

 

You will excel at stakeholder management, cross‑functional collaboration, and clear communication. You should be confident using data to guide decisions, to design effective campaigns and report on impact. Above all, you will be motivated by creating exceptional learner experiences and driving continuous improvement across the enquirer to student journey.

We are UAL

University of the Arts London (UAL) generates and inspires the creativity the world needs for a better future. Since 1842, our colleges have been defining creative education. With curiosity, imagination and intent we make work which creates lasting change for people and our planet. London is core to who we are, a place where we meet and share ideas with people from different backgrounds and cultures.

Our creative network influences learning, culture, industry and society on a global scale. Our academics and practitioners deliver creative education and inspire new ways of thinking through research and innovation. We work with students at every level from pre-degree and short courses to postgraduate and online learning, enabling them to build the careers they want. Together, we are a community of makers, thinkers, pioneers and storytellers redesigning the future.

As a University, we are ranked second in the world for Art and Design. We are formed of 6 Colleges with unique histories and identities: Camberwell College of Arts, Central Saint Martins, Chelsea College of Arts, London College of Communication, London College of Fashion and Wimbledon College of Arts. UAL also has 4 Institutes, 5 Research Centres, 1 Pre-Degree School and 2 subsidiary companies delivering specialist activities.

We are a global University, welcoming over 22,000 students and 6,000 staff from 130 countries. We aim to be a university where people can be themselves and feel supported to reach their full potential. That’s why we are proud to hold a Bronze Award from the Race Equality Charter (REC), are members of the Business Disability Forum and Employers for Carers, and maintain our status as a Disability Confident Scheme and Living Wage employer.

Application process

We operate a fair and open anonymous selection process. Thus, you will need to create an account and submit an application through our job board. As part of this, you will need to provide a supporting statement/answer some competency questions to demonstrate your suitability. Our recruitment process involves: Application, Shortlisting, Interview and Assessment, Offer, Onboarding.

We understand the benefits of using AI in work. But, if you are thinking of using it to submit an application, we ask you to think about what value it adds. AI tools tend to lack the personal touch and authenticity we value in candidates. We encourage you to showcase your unique knowledge and skills using your own voice.

If we receive a high volume of applications, the closing day date might close early. We aim to communicate any changes to the closing date with at least 24 hours’ notice. If you have any general questions or have accessibility needs, please refer to our Contact us page.

Start your application

Candidates are advised to submit applications early.